Category: Awareness Campaign

GSTV Numbers Are In – Reaching Nearly 2 Million!

10/3/2022

These video impressions drive action and create lasting brand awareness for credit unions, and this summer’s efforts can be considered a huge success!

Dakota’s SWAP Program Helping to Move the Needle

9/7/2022

July Gas Station TV (GSTV) numbers are in along with online AdConnect newspaper ads and the numbers are even higher than June!

Your SWAP Dollars are Working!

8/3/2022

Have you seen the GSTV ads promoting credit unions? Well, more than 666,000 people in the Dakotas have – in one month alone!

Hot Off the Press – Research Results Are In!

6/15/2022

Lindsey Hefta has an update on the national CU Awareness campaign – and a preview of digital ads playing in the Dakotas as part of our own Statewide Awareness Program (SWAP).

Credit Union Awareness Gaining Momentum!

9/13/2021

Consumer consideration is the most valuable step towards credit union market share growth. Working together, we can attract more consumers to our movement and industry!

“Open Your Eyes” Awareness Campaign Update

6/14/2021

Credit union professionals from across the Dakotas joined our virtual event to get the latest information about this important initiative. A recorded version is available now!

THE MEMO

GSTV Numbers Are In – Reaching Nearly 2 Million!

Dakota’s SWAP Program Helping to Move the Needle

Your SWAP Dollars are Working!

Hot Off the Press – Research Results Are In!

Credit Union Awareness Gaining Momentum!

“Open Your Eyes” Awareness Campaign Update

The Memo

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