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Announcing DakCU's Marketing & Communications Awards

5/24/2021

 
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Congratulations to East River FCU and Town & Country CU for their outstanding marketing achievements. ​
Each year, the Dakota Credit Union Association (DakCU) recognizes our member credit unions for their outstanding efforts in marketing and communications.  The Marketing and Communication Award recognizes a marketing communications piece or project that was used over the past year and proved to be a successful investment.  One award is presented for each asset category and entries may include radio, TV, print, online advertising, social media campaigns, websites, newsletters, or a specific marketing plan.
 
Congratulations to this year’s winners who were recognized during the DakCU Awards Banquet held at the Delta Marriott Convention Center earlier this month in Fargo, North Dakota.
 
$26M to $125M in Assets – East River FCU, Madison, SD.   East River held a very successful “Lower Your Payments – Increase Your Smiles” loan promotion campaign which allowed the credit union to grow membership and increase auto loans by more than $3.4M all while saving consumers money.  (Photo above.) 
 
Over $126 Million in Assets – Town & Country CU, Minot, ND. Town & Country focused on a youth engagement campaign to provide parents and teachers needed tools to relay a positive savings message to children and young adults.  This successful campaign has brought in nearly 800 new members in the target category while helping them to prepare for their financial future.  (Photo below.) 
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  • Advocacy
    • Government Affairs
    • Grassroots Action Center >
      • Advancing Communities
      • Bill Tracking
    • Political Fundraising
    • Regulatory Advocacy
    • Preserving Financial Choice for North Dakotans
  • Compliance
    • Compliance Resources
    • Compliance Solutions >
      • AffirmX
      • CECL
      • ComplySight
      • CU CMS
      • CU PolicyPro
      • InfoSight
      • PayLynxs
      • RecoveryPro
      • Training
    • The Memo: Compliance
  • Member Resources
    • Awards >
      • DakCU Awards
      • CUNA Awards
    • CU Awareness (SWAP)
    • DakCU Foundation >
      • Donor Wall
      • Memorials
      • Vacation Sweepstakes
    • DakCU Health Benefits Trust
    • Financial Well-Being for All
    • Professional Development >
      • Chapters
      • Emerging Leader Program
      • Sales CU Training
      • Training
    • Strategic Partners >
      • CAP Program Directory
      • Compliance Solutions
      • Pee Wee and Friends®
  • News & Events
    • The Memo
    • Events Calendar
    • Annual Summit >
      • Crashers
      • Presenters
      • Sponsors
    • New Ideas
    • Sales CU Training
  • About Us
    • Board of Directors
    • Contact Us
    • Our Team